The agency built for transformation, in a year where everything changed.
We build the tools that kept families and communities connected to the world’s essential services.
And ultimately, redefining how those industries deliver.
We changed
Kaiser Permanente
Transforming healthcare
Empowering doctors and patients nationwide
From telehealth to vaccinations, the transformation of healthcare is one of the biggest stories of our time, and Kaiser Permanente has sprung into action as a leader. We’re designing and building KP’s new digital ecosystem, which has the potential to save countless lives.
See the case study8m+
Monthly Active Userson web + mobile
33%
Increased user engagement12m+
Members in the Kaiser Permanente communityFirst Republic Bank
Transforming fintech
Building better banks
In 2020, we introduced a host of high-touch, high-tech features that elevated the experience of banking both at home and on the go. In doing so, we ensured the brand continued to deliver on its promise of offering unparalleled digital service, at scale.
Impact metrics
$56m
Sent in first 60 days after launching Wires feature.$185m
Payments in 60 days after launching Zelle featureThrive Market
Transforming e-commerce
Reimagining groceries
For this major grocery retailer delivering sustainable, ethical consumer products nationwide, YML’s remit was to make a first-class user experience even better, with an emphasis on driving conversion. We designed a product strategy that increased sign-ups, first-time purchases on-site, and made ordering groceries remotely for millions.
See the case study9.7%+
Membership sign ups16%+
Increase in 1st time orders33%+
Increase in customers completing orders“YML has helped with one of our critical goals of upleveling our brand and experience.”— James Meeks, Head of Product and UX at Thrive Market
Fannie Mae
Transforming mortgages
Helping people feel more at home
We designed and developed the new Fannie Mae app to help distressed borrowers learn about their home financing options, and most importantly, help our fellow Americans save their homes in these crazy COVID times.
1 in 3
Mortgages in the US are held by Fannie Mae5
Star rating in the App Store“YML in 4 words: strategic, experienced and lightning fast. They are key, forward thinking partners in helping us launch a new digital channel.”— Justina Cho, VP Digital Marketing and Technology, Fannie Mae
State Farm
Transforming insurance
Delivering confidence down every stretch of road
An award-winning, meticulously designed mobile experience; a digital product that ensures State Farm is there exactly when and where their customers need them most. Delivering the highest quality service at every turn, whether that’s an agent delivering a quote, or roadside assistance safely delivering a family home.
See the case study3x
Webby winner in 20204.8
Stars in the App Store with 275K ReviewsJD
Power’s highest-ranked auto insurance brand (2020)“I am a believer that if a picture is worth a thousand words, than a prototype is worth a thousand meetings.”— Vijay Yerraguntla, Vice President of Digital Experience, State Farm
Obie
Transforming reproductive health
Designing life’s most important journey
Making a baby isn’t always easy. Introducing Obie (short for ObGyn) — an app we designed, built and launched with the potential to help millions of women (and their partners) manage their fertility, get pregnant and have a baby. Obie is an ambitious brand, and we’re honored to help them take their first steps into the digital space.
15 min
Average time women spend with their ObGyn a year1 in 8
Couples are affected by infertility“We’ve been so impressed by your team — your strong work ethic, patience and diligence.”— Elizabeth Stafford, CEO, Obie
12 new clients
60% YoY revenue growth (3x 2019)
132% growth in client $ retention rate for 2020 to 2019
Impact
600m
Users impacted byYML-built digital products
750
Features by Apple35
Fortune 500 clients$225b
Annual transactionsin the PayPal app
5
Startup clients have IPO’dwith billion dollar valuations
Awards
Campaign’s Female Frontier: Stephanie Wiseman
Category — Leading the Charge: TechModern Retail’s Best Personalization Strategy
Winner with Thrive MarketCampaign’s 40 Over 40 Winner
Vice President of Client Strategy and Head of YML’s Atlanta StudioWebby Honoree 3x Winner
• People's Voice Winner for Apps, Mobile, and Voice (Financial Services/Banking) • Webby Winner for Apps, Mobile, and Voice (Services & Utilities 2020) • People's Voice Winner for Apps, Mobile, and Voice (Services & Utilities 2020) State FarmWebby Nominee for Best User Interface (Mobile, Apps, and Voice)
Universal Music GroupWebby Honoree in Health and Wellness (Websites)
DosistOne promise: No Layoffs
On March 14th, the first day of YML’s remote work our founders committed to zero layoffs.
On March 14th, the first day of YML’s remote work our founders committed to zero layoffs.
Almost one year later they’ve kept their word.
Now, our fully remote, global team is more vibrant and committed than ever.
YML’s design practice instills in us that great solutions come through collaboration and iteration, not isolation and perfection.
AmberNechole Hart
Product Designer, AtlantaYML’s design practice instills in us that great solutions come through collaboration and iteration, not isolation and perfection.
YML is one of those rare places where you get the sense that everyone has ended up exactly where they should be; a gifted group of people collectively driven by a combination of talent, momentum and vision.
Craig Kind
Copy and Content lead, Los AngelesYML is one of those rare places where you get the sense that everyone has ended up exactly where they should be; a gifted group of people collectively driven by a combination of talent, momentum and vision.
It’s a privilege to solve real-life challenges and complex business problems through digital transformation.
Shanti Kurupati
Director of Engineering, BangaloreIt’s a privilege to solve real-life challenges and complex business problems through digital transformation.
The expectation is world class service, quality and technology. And we deliver.
André Augusto
Senior Product Designer, São PauloThe expectation is world class service, quality and technology. And we deliver.
We’re in the unique position to fully immerse ourselves in a variety of industries in order to inspire change from the inside out.
Caroline Schneider
Associate Creative Director, AtlantaWe’re in the unique position to fully immerse ourselves in a variety of industries in order to inspire change from the inside out.
We build based on a cultural emphasis of autonomy and empowerment. That’s what makes YML special, even in a remote world.
Prashant Palsokar,
Director of Engineering, San FranciscoWe build based on a cultural emphasis of autonomy and empowerment. That’s what makes YML special, even in a remote world.
YML has A+++ talent and a culture that checks ego at the door.
Kelly Kwak
Director of Strategy, AtlantaYML has A+++ talent and a culture that checks ego at the door.
YML is the place to be if you love to dream, innovate, design and build products in months and not years.
Rajeev Bhanot
Head of Product, SeattleYML is the place to be if you love to dream, innovate, design and build products in months and not years.
It’s so easy to get stuck in the ideas, but at YML we know how to move fast and make things. The proof is in the work!
Amanda Sweis
Director of Client Strategy, ChicagoIt’s so easy to get stuck in the ideas, but at YML we know how to move fast and make things. The proof is in the work!